Introducing the next generation in of faux synthetic stone siding.
The restaurant industry is going through an era of design
sophistication in both new and remodeled applications. The days of a simple
EIFS / Stucco facades or full brick are “out” and the facade designs
incorporating stone and combinations of multiple textures are “in”. In addition, the focus of the restaurant
designers seems to heavily weighted towards producing a competitive curb appeal.
The selection of real stone and stone like products can be
initially overwhelming due to the recent increase in the demand and proliferation
of products in this category. The use of real stone typically is too expensive
for most projects due to both material and labor costs. The category of faux
stone has evolved over the last 5+ years as a viable solution to the cost
issue. Within the faux stone options, there three distinct categories which are
manufactured / cultured stone, cement board stone panels and synthetic stone
There are advantages and negative of each of these categories.
The manufactured stone, typically
consists of individual stones that are reproduced out of a cementatious mixture
are realistic in appearance and durability but some key disadvantages are that
they require a higher cost mason to install them and add considerable weight to
the project which many times is a major issue for remodeling an existing
restaurant. The cement board panels can provide a realistic appearance and
durability but typically the depth of the stone pattern is not a deep as the
manufactured stone. This system also requires a mason to install the panels although the cost will
be somewhat less than the manufactured stone.
The weight of these cement panels can also be an issue on a remodeling
project. One more negative issue on both of these systems is that they may require
up to a week to install, may need unsightly scaffolding and potentially can
disrupt the business in a remodeling application.
Synthetic Stone composites are a relatively new category but
is rapidly growing and ranges from thin vacuum
formed plastics to thicker high density foam panel systems. Some of the
advantages of this category is that they are produced in a larger panel size
that contain multiples of stone or bricks, they are dramatically lighter in
weight and can be installed by less expensive general carpenters instead of
masons. Some drawbacks of synthetic are the realism due to the depth of the
stone / brick, the coloring has been less realistic in many product lines and
the durability of a simple high density foam panel is an issue since the
surface can be scratched or damaged easily.
Enter URESTONE, the next generation of a synthetic faux
stone system. The URESTONE system that is designed for both interior and
exterior applications and has numerous advances over the present cementatious and synthetic
faux stone / brick systems.
panels sizes – The URESTONE system is primarily
produced in 4’ x 8’ panels which incorporates over 200 stones or bricks per
panel. This large panel size dramatically reduces installation time and reduces
the number of seams and overall consistency of the project. (smaller sizes are
also available). Innovative
pre-engineered panels – The URESTONE system is available in a factory produced
one piece Wainscot panels (typically 42” high x 8ft long with a built in top
trim ledge), pilasters and various size column
wraps which dramatically reduces intensive on site labor. Cost
Savings – The URESTONE system provides cost savings in a number of ways. First,
the system can be installed by a general carpenter stead of a mason, the system
installs in a few days instead of a significantly longer time, does not
interrupt the business during installation, and
has an R value of 5-6 which provides a significant insulation value
and energy cost savings.
- Realism– The URESTONE has been produced from
real stone / brick patterns that have deep textures and the has a unique 5 step coloring process that utilizes the latest high
performance paint systems for the ultimate appearance in depth and realistic
stone / brick appearance,
- Durability /Weatherability - The URESTONE system
utilizes a new “Dual Density” composite technology –which is produced with a 2
step manufacturing process starting with an impact resistant hard plastic shell
followed by medium density polyurethane foam. The composite is more durable
than conventional synthetic faux systems but still is light weight. This
durability combined with the latest coloring and paint technology produces a
product with outstanding exterior longevity.
- Design Versatility – The URESTONE is produced in
the US by Replications Unlimited and specific modifications to panel size, stone /
brick type and coloring details can be done to match a Restaurants present or
upcoming design requirements. Other systems are imported or produced on a
production line that cannot adapt easily to specific changes.
in Restaurant terms, the URESTONE should be considered like an “ARTISAN “
system that is a high quality and specialized product that addresses this new
era of Restaurant design and installation requirements and can be used in both
new and remodeling applications.